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Vol. Environmental Standards vs Mandatory Env. Regulations (AJICL Vol. 12, No. 2)

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National Law Center for Inter-American Free Trade

Reproduced with permission


Journal: Arizona Journal of International and Comparitave Law
Publication Issue: Volume 12, Number 2
Author: C. Foster Knight


COMMENT

VOLUNTARY ENVIRONMENTAL STANDARDS VS. MANDATORY
ENVIRONMENTAL REGULATIONS AND ENFORCEMENT IN THE
NAFTA MARKET

C. Foster Knight*

I. INTRODUCTION

Voluntary environmental management standards present a powerful
opportunity to make progress on one of the most contentious environmental
issues under the NAFTA -weak environmental performance of industry in
Mexico. Continuously improving and achieving, eventually, a high level of
industrial environmental performance within the NAFTA market (including
strengthening weak performing enterprises in Canada and the United States) is
critically important to the long-term effective functioning of the trade
agreement. Without significant progress in upward harmonization of industry
environmental performance, the "environmental issue" will drag down the
treaty.

This Comment compares voluntary international environmental
management system standards as a means of improving industry's
environmental performance to a strategy relying on traditional "command-and-
control" environmental regulatory legal processes and enforcement, including
environmental enforcement mechanisms under NAFTA. The Comment
concludes that-especially for Mexico-voluntary environmental standards,
such as the forthcoming ISO 14001 Environmental Management System
standard, offer an important complement to, but an overall more useful approach
than "command-and-control" regulations and enforcement strategies in
strengthening industry environmental performance.

Although the NAFTA and its companion Environmental Side Agreement
clearly make room for voluntary environmental standards, the spotlight has
shone consistently on environmental regulations and enforcement to address
industry's environmental performance. In negotiations leading up to NAFTA's
ratification, for example, three of the five basic demands by a coalition of
environmental groups focused on strengthening environmental enforcement.
Recognizing the importance of the enforcement issue, the main purpose of the
Environmental Side Agreement was to ensure that all three country's
environmental laws would be effectively enforced under the NAFTA-but the
focus of concern was clearly Mexico.

Perhaps based on familiarity with the U.S. environmental "command-and-
control" regulatory and enforcement process, there seems to be an expectation
by the U.S. public that a much stronger environmental enforcement effort by
Mexican state and federal authorities will-by itself-be the most effective
single strategy for solving most of the environmental issues associated with
Mexico's industry. Similarly, the Environmental Side Agreement's potential
use of monetary penalties and trade sanctions after a determination of a
"persistent pattern of failure by a state party to effectively enforce its
environmental laws" is viewed by some legal commentors as a significant new
mechanism opening "the door to a new era of regional environmental
enforcement."

This Comment argues that giving highest priority to environmental
enforcement and remedies under the Environmental Side Agreement is
misplaced. While a credible and consistent environmental enforcement program
is essential, overly emphasizing enforcement and the legal process runs the risk
of misallocating Mexico's scarce public and private environmental resources. If
the objective is continuous improvement in industry's environmental
performance, instead of dwelling largely on enforcement, public interest groups,
industry and the governments should now be looking at potentially greater
environmental performance improvements from the new voluntary ISO
environmental standards and market-based incentives.

The Comment outlines the emerging ISO 14001 EMS standard as a realistic
model that can accomplish substantial environmental performance
improvements in Mexican as well as Canadian and U.S. industry. In the case of
Mexico, where environmental policy is still in its formative stages, the national
government has recently shown an even greater inclination than the United
States to experiment with voluntary and economic incentives for improving
industrial environmental performance. The Comment summarizes one of
these initiatives, the voluntary, supervised environmental audit, and shows how
it fits with the forthcoming ISO 14001 standard.

The Comment then discusses environmental enforcement in Mexico and
some of the available international legal process tools such as machinery in the
Environmental Side Agreement. It points out important limitations to reliance
on an environmental regulatory and enforcement strategy and legal process
remedies as principal vehicles for improving industry's environmental
performance.

In this context, the Comment discusses constraints in international trade
and environmental enforcement legal processes in achieving two related
environmental improvement expectations: reaching process production methods
(PPMs) and forcing upward harmonization of environmental standards.
Environmental regulatory and enforcement legal standards and processes are,
admittedly, an important base for achieving performance improvements among
industry in the NAFTA region. But there are significant limitations to an
environmental regulatory and enforcement strategy. Voluntary environmental
standards, despite their own set of limitations, offer an important opportunity to
accelerate industry's environmental performance improvement while
minimizing trade friction over environmental issues.

II. ENVIRONMENTAL MANAGEMENT SYSTEM STANDARDS AND
MARKET INCENTIVES

Environmental management system standards are voluntary codes that steer
industrial, commercial and other organizations toward continuously improving
their environmental performance. The driving force behind environmental
management system standards is not legal enforcement but market competition.

Their credibility relies primarily on standard verification, audit or "conformity
assessment" procedures and the degree to which stakeholders, competitors and,
ultimately, the market itself adopts the standard and is willing to accept the form
of verification selected by the organization. The idea of taking corporate
environmental management's "best practices" and shaping them into formal
management system standards took hold first in Europe in the early 1990s. In
1992, the British Standards Institute (BSI) developed a voluntary standard-
British Standard 7750 -designed to enable any organization to establish an
effective environmental management system. The United Kingdom's leadership
with a national environmental management standard was based substantially on
its successful introduction of the national quality management standard that
became the model for the International Standardization Organization's (ISO)
9000 series quality management standards. The European Union followed BS
7750 in 1993 with a regulation for voluntary participation in an environmental
management and auditing system known as the Eco-Management and Audit
Scheme (EMAS).

In 1992, spurred by the UN's Earth Summit conference in Rio and
initiatives from leading European and multinational industrialists, exploratory
work began on developing voluntary international environmental standards
harnessing industry to achieve the "sustainable development" objectives
articulated in the UN Earth Summit's Agenda 21. The ISO formed a Strategic
Advisory Group for the Environment (SAGE) to determine the feasibility of
voluntary international standards for industry. The SAGE effort successfully
concluded in 1993 with the formal launching of the ISO 14000 series
environmental standardization process.
During the past two years, the ISO 14000 process has advanced rapidly. As
of July 1995, the forty participating national delegations reached agreement on a
Draft International Standard for environmental management systems-ISO
14001. The ISO 14001 environmental management system standard is
expected to be approved and become final by the Summer of 1996.
ISO 14001 is an auditable standard governing the essential elements of an
environmental management system. Its requirements are stated broadly to
accommodate any kind of organization, small or large, in different economic,
social, cultural, and environmental settings. Yet, it contains specific, "hard"
provisions that will force important environmental performance improvements
in participating industrial and commercial organizations.
Key requirements of the ISO 14001 EMS standard are briefly summarized
below.

A. Environmental Policy

A cornerstone of the environmental management system is a written
environmental policy aligned with the organization's business or mission which
also commits the organization to compliance with applicable laws and
regulations, prevention of pollution, and continuous improvement.

B. Planning Processes

The environmental management system must have a documented planning
process that identifies the "environmental aspects" of the organization's
activities, products and processes, as well as applicable legal and regulatory
requirements. The planning process must result in specific environmental
objectives and targets-such as reducing specific types of air or water
contaminants by specified amounts by a specified date. Environmental
objectives and targets must be measurable to the extent feasible, and are
critically important to the organization's credibility with its stakeholders in
demonstrating continuous improvement. Additionally, the planning process
must include documented environmental management programs for achieving
the environmental objectives and targets.

C. Implementation and Operation

Organizational structure and responsibilities are the architecture of
implementation. There must be defined roles, responsibilities and authorities
associated with essential components of the environmental management system,
including a direct accountability link to senior management. Environmental
management responsibilities cannot be confined to the environmental function,
but must extend to operations management and other important functions in the
organization.

Training, awareness, and competence in managing the organization's
environmental aspects are key components. Training must ultimately be carried
out at the individual employee level, connecting the individual employee's job
with specific environmental aspects and measures the employee should be taking
to protect the environment.

Communication processes are an essential component of implementing the
ISO 14001 environmental management system. Communication processes must
include internal systems for employees and managers, and external systems for
"interested parties" such as customers, suppliers, the community living near
operations facilities, shareholders, and regulatory agencies. ISO 14001 does not
require the organization to issue a formal environmental report on its activities,
but it must maintain a formal process for receiving, documenting, and
responding to relevant information and requests from "interested parties."

Operational Control procedures are another required component of
implementation systems. The organization must identify specific operations and
activities associated with significant environmental impacts (e.g. industrial
boilers can create significant Nox emissions) and then develop and document
operating and maintenance procedures (e.g. to monitor and control Nox
emissions) to ensure each activity causing significant environmental impacts is
carried out under specified conditions. Operational control procedures must
cover significant environmental aspects of the organization's products and
services as well as its manufacturing or other activities. For example, an
organization that manufactures electronic products will need a process for
minimizing significant environmental effects in or from its products created by
hazardous materials in parts and components. This might be done through
training and environmental requirements specifications to its parts vendors.

Emergency preparedness and response plans and procedures are another
required component of implementation systems. Emergency procedures must
include prevention and mitigation procedures such as spill prevention and
cleanup measures.

Environmental management system documentation and document control
procedures are also required as a part of implementation systems.

D. Performance Measurement and Corrective Action

A critical requirement in the ISO 14001 EMS is a system of procedures to
monitor and measure the organization's compliance with regulations (e.g. an
audit program), its operational environmental performance involving significant
environmental impacts (e.g. wastewater monitoring), and its overall
performance toward its environmental objectives and targets. An important
part of this effort is an environmental management system audit to determine if
the systems continue to conform to the requirements of ISO 14001. The
organization must also maintain a process for investigating "non-conformance"
(e.g. non-compliance or incidents such as spills causing environmental impacts),
for taking action to mitigate environmental impacts, and for initiating and
completing corrective and preventive actions.

E. Management Review

The final component of the ISO 14001 standard requires the organization to
have a system for conducting a management-level review of the overall
effectiveness of the environmental management system. The management
review is not an audit or conformity assessment of the environmental
management system but rather more like a traditional management operations
review. It includes an evaluation of how successfully environmental
management has been integrated with business operations. The management
review also serves to redirect the environmental management system. For
example, if the organization is close to meeting a specific environmental
objective, the management review can initiate setting a new environmental
objective, consistent with its environmental policy and commitment to
continuous improvement.

In summary, industrial enterprises electing to become certified under ISO
14001 must commit to four action-forcing measures aimed at improving
environmental performance. First, they must articulate and implement an
environmental policy that is aligned with their significant business and
environmental issues. Second, they must have senior management commitment,
organizational structure, training and implementation systems including
regulatory compliance management. Third, they must set measurable
environmental objectives and targets. And fourth, they must establish
performance measurement systems, including an audit and review of their
overall environmental management system, to determine if they are, in fact,
making progress on their environmental performance.

ISO 14001's effectiveness in actually achieving environmental
improvement results for industry will depend in great measure on market
competition. But, just as market forces have driven many companies to adopt
voluntarily the ISO 9000 series quality standards (i.e. because their customers
demand it), coalescing commercial and competitive forces are likely to make the
"voluntary" ISO 14001 standard a de facto mandatory requirement for many
companies marketing products in Europe, North America, and some Pacific Rim
countries. Moreover, some government procurement agencies and multinational
companies committed to ISO 14001 certification will put increasing pressure on
their suppliers to demonstrate their environmental performance through ISO
14001 certification. In addition, ISO 14001 certification will likely be tied to
compliance with the European Union's "essential requirements"-the
mandatory requirements (including environmental, health, and safety) relating
to products for the free movement of goods within the EU market.

Voluntary environmental management standards already have a footing in
Mexico, as well as Canada and the United States. In Mexico, a voluntary
environmental audit program (including management systems) was introduced
by the federal Attorney General for Environmental Protection in the Fall of
1993. Known as the "Términos de Referencia Para la Realización de
Auditorías Ambientales," the voluntary audit program was introduced as a way
of improving environmental, health, and safety performance at high risk
facilities such as petrochemical plants without an adversarial enforcement
process. The scope has since been extended to all industrial facilities.

Companies volunteering to have their facility audited notify the federal
Environmental Attorney General, nominate a qualified third party auditor
(typically an environmental consulting firm selected and paid for by the
company), and sign an agreement committing to supervision of the audit by a
third party selected by the Attorney General and to correct violations or other
deficiencies identified in the audit. The Attorney General selects a third party
audit supervisor to review the audit results. The audit supervisor and the
audited company then negotiate an Action Plan to correct any violations and
other deficiencies noted in the final audit report. There are at least three
important incentives for a company to contract with the Environmental Attorney
General for a voluntary, supervised environmental audit. First, the company
receives assurances from the Attorney General that it will not penalize or fine
the company for identified violations and will provide the company a partial
"safe harbor" from formal enforcement proceedings during the period of time
allocated in the agreement to correct violations and deficiencies. Second, the
voluntary, supervised environmental audit is an efficient way for a company to
identify significant environmental, health, and safety risks at its facility and gain
a clear understanding of its compliance status as interpreted by the
Environmental Attorney General in a non-adversarial medium. Third, the
audited company gains preferred access to bank loans at lower interest rates to
correct compliance and other deficiencies noted in the final audit report and
Action Plan. Most environmental audits conducted thus far under the program
have been at facilities operated by parastatal enterprises such as PEMEX.
However, a small but growing number of private industrial facilities are now
participating throughout Mexico.

It is important to note that Mexico's voluntary audit program is much more
than a system for verifying compliance with environmental, health, and safety
regulations. Although it tests compliance with applicable federal
environmental, health, and safety requirements, the scope of the audit includes
identifying and reducing significant environmental, health, and safety risks at
the audited facility, using appropriate international standards and "best
practices." Thus, significant environmental, health, and safety risks which are
not specifically regulated under Mexican state and federal law are also targeted
for identification and correction by the audit. In this respect, a key element of
the voluntary environmental audit program is testing the scope and effectiveness
of the facility's environmental management system. Part E of the Términos de
Referencia covers elements of the facility's environmental management system
("Requisitos del Programa de Protección Ambiental"). Part E contains
important parallels with the requirements of ISO 14001's environmental
management system standard, such as a requirement for a documented planning
process, an organizational structure with defined responsibilities, an
environmental, health, and safety training program, the documentation of
policies and procedures, a document management system, the documentation of
operational controls, an emergency contingency plan process, an internal audit
program, and a system for identifying and correcting non-conformance.

In summary, Mexico's voluntary environmental audit system uniquely
blends compliance verification with improvement in overall environmental,
health, and safety performance through a largely non-adversarial process. The
Part E protocols for evaluating environmental management systems strongly
parallel the new ISO 14001 EMS. As Mexico continues to innovate with
market-based incentives for improving industry environmental performance, one
practical opportunity allows substitution of ISO 14001 for Part E in the
voluntary audit system, which provides participating industrial enterprises with
an efficient mechanism to prepare for ISO 14001 certification.

III. LIMITATIONS ON THE USE OF REGULATORY AND
ENFORCEMENT PROCESSES FOR ACHIEVING ENVIRONMENTAL
IMPROVEMENTS IN THE NAFTA MARKET

A. Environmental Enforcement in Mexico

Mexico began serious efforts to enforce its environmental laws in 1992 with
the establishment of the federal Office of the Environmental Attorney General.
From June 1992 through April 1995, the Environmental Attorney General
inspected 35,831 plants throughout Mexico, ordered 348 total plant closures,
1758 partial closures, and fined or ordered corrective action at an additional
25,570 facilities for lesser violations. Notwithstanding this impressive
enforcement record and the continuing commitment to enforcement by the new
Secretariat of the Environment, the effectiveness and quality of Mexico's
environmental enforcement effort significantly lags behind those in Canada and
the United States. It is unrealistic to expect that Mexico can implement an
environmental enforcement program comparable to the enforcement efforts of its
northern treaty partners. Moreover, one can seriously question whether the kind
of expansive environmental enforcement envisioned by some advocates would be
a rational allocation of Mexico's scarce public and private resources available
for environmental performance improvement. Over-reliance on environmental
enforcement as a strategic measure for improving industry's environmental
performance in Mexico poses several serious concerns. First, industry is apt to
resist and take a more adversarial role with the government. This will reduce
opportunities for collaborative environmental improvement programs and make
environmental enforcement more bureaucratic, more costly and less effective.
Second, to the extent that it is effective, environmental enforcement will tend to
focus narrowly on compliance. "Compliance with environmental regulations"
will tend to dominate company environmental management decisions. As the
U.S. experience has shown in the past twenty years, this is likely to result in a
disproportionate investment in end-of-pipe pollution control and treatment at the
expense of source reduction, pollution prevention, and broader environmental
performance improvement such as industrial production "eco-efficiency." Both
the environment and a company's operational efficiency and productivity will be
better off if scarce resources are invested in prevention rather than abatement.
Finally, a strategy to achieve environmental performance improvements by
relying primarily on environmental enforcement lacks cultural and political
underpinnings in Mexico. For example, a critical component in effective
environmental enforcement-private enforcement litigation-is largely missing
in Mexico. It will take many years of social and institutional change before
Mexican citizens have the legal process and information infrastructure to mount
effective environmental enforcement proceedings against government agencies
that fail to enforce or directly against industrial polluters.

Of course, NAFTA and the Environmental Side Agreement obligate Mexico
to enforce its environmental laws and regulations. Legal processes in the
Environmental Side Agreement and other doctrines are available to pressure
Mexico and even individual companies to improve their environmental
performance. But resorting to these legal processes will produce few changes
unless undertaken in cooperation with the NAFTA parties and the affected
governments and industry in a way that builds on self-regulation and market-
based incentives such as the ISO 14001 EMS and Mexico's voluntary
environmental audit system. The shortcomings of an adversarial legal process
strategy are briefly discussed below.


B. The Environmental Side Agreement

The Environmental Side Agreement's objectives expressly include
"[enhancing] compliance with, and enforcement of, environmental laws and
regulations." In addition, Article 5 of the Environmental Side Agreement
requires each Party to effectively enforce its environmental laws governing
industrial pollution. Article 5 details "appropriate governmental action" for
effective environmental enforcement. Examples include initiating judicial,
quasi-judicial, and administrative proceedings to seek sanctions and remedies
for violations of environmental regulations. Article 6 requires each Party to
ensure that citizens "with a legally recognized interest under its law in a
particular matter" have access to environmental enforcement proceedings. All
of this sounds quite promising. But, while providing an important new basis for
promoting environmental cooperation, the Environmental Side Agreement has
very few teeth for compelling a NAFTA Party to enforce its environmental laws.
Part 5 (Articles 22-36) of the Agreement contains procedurally intensive
provisions for consultations and dispute resolution when one Party believes that
"there has been a persistent pattern of failure" by another Party "to effectively
enforce its environmental law." Yet the numerous steps in the Part 5 procedures
are so biased towards a face-saving compromise that it seems inconceivable for
an allegation of failure to enforce environmental laws to be formally raised by
tne country against another with a serious aim of attaining environmental
enforcement improvement results, a monetary penalty, or a trade sanction
remedy which lie at the end of the processes. At best, the Agreement's Part 5
procedures are a means for one country to put diplomatic pressure on another
when domestic politics force extreme measures.

Articles 14 and 15 of the Environmental Side Agreement provide a more
practical means for calling attention to environmental enforcement weaknesses.
Under Article 14, any person may petition (referred to as a "submission") the
Secretariat of the North American Commission for Environmental Cooperation
(NACEC) to conduct an inquiry and prepare a "factual record" concerning the
petition's allegations that a Party is failing to effectively enforce its
environmental law. But these provisions give the NACEC Secretariat very
broad discretion to reject petitions. Moreover, the target country can stop the
petition process simply by declaring that the matter is the "subject of a pending
judicial or administrative proceeding." Ultimately, the Article 14
"submission" process can be effective only if the Secretariat and the Parties
allow it to proceed in a way they believe will be constructive. In sum, the
Environmental Side Agreement offers very uncertain prospects for forcing a
NAFTA Party to increase its environmental law enforcement efforts through
adversarial legal processes.

C. Process Production Methods

In a related context, some environmental groups and protectionist-oriented
companies have a degree of expectation that international trade legal processes,
even apart from the NAFTA and its Environmental Side Agreement, can be
shaped to sanction manufacturing and other process production methods (PPMs)
deemed to be environmentally damaging. Current principles of international
trade law, including rules under the General Agreement on Tariffs and Trade of
1994 (GATT), generally do not permit a country to restrict or ban product
imports based on their production methods when the production method is
unrelated to product "characteristics." But countries may regulate the products
themselves to protect the environment, health, and safety, so long as there is
equal treatment of "like" domestic products. For example, alkaline batteries
produced in a "dirty" manufacturing process in Mexico probably cannot be
barred from the United States based on their "dirty" production process. But if
the batteries contain mercury in excess of regulatory limits or lack
environmental labeling required by U.S. laws, the non-compliant batteries can
be stopped at the border. One approach for extending valid product-based
environmental, health, and safety restrictions to products manufactured with
environmentally damaging processes in another country is based on the ability
of sophisticated instruments to detect the presence of minute quantities (at the
parts per billion level) of toxic or hazardous materials in or on the product. To
the extent that imported products contain detectable toxic materials not
permitted in "like" domestically produced products, the imported products
probably can be barred on environmental or health grounds even though their
presence in or on the product is only attributable to manufacturing processes or
PPMs.

While this indirect aspect of an environmental enforcement strategy has
some potential to force environmental improvements in certain manufacturing
processes, it is largely a scattershot approach, highly dependent on whether toxic
materials in a particular production process will be detectable on the product.
Many different products, after all, can be produced with environmentally
damaging processes without leaving even traces of toxic materials because there
is no physical contact with toxic materials during production.
Moreover, there is a serious question as to the effectiveness of a legal
strategy directly targeting PPMs. In the Tuna-Dolphin case, for example, a
Federal District Court issued an order banning Mexican tuna imports caught
using purse seine nets because this "production method" incidentally killed large
numbers of dolphins in violation of the U.S. Marine Mammal Protection Act.
Mexico successfully challenged the ban under the General Agreement on Tariffs
and Trade (GATT) rules, winning a ruling by the GATT dispute settlement
panel that, inter alia, the U.S. ban improperly discriminated against Mexican
tuna on the basis of production methods. But Mexico never pressed its claim to
a formal conclusion in part because U.S. tuna producers had effectively
implemented the "Flipper" dolphin-safe labeling program in the United States
making it virtually impossible for Mexican tuna (which would not qualify for
the label) to compete in the U.S. market even with the import ban technically
knocked out. The Mexican tuna industry has since elected not to proceed with
its GATT remedies and has instituted significant measures to reduce dolphin
kills in order to compete in a U.S. market in which customers-not a legal
process-demand dolphin-safe tuna products. Thus, while other factors were
influential, voluntary environmental improvements driven by competitive forces
are arguably achieving dolphin-safer results faster than a legal enforcement
strategy. Similarly, voluntary environmental management standards driven by
competitive market forces have a greater potential for improving
environmentally damaging production processes than the application of trade
law processes.


D. Upward Harmonization of Environmental Requirements

Attaining "upward harmonization" of environmental requirements in the
NAFTA market is one of the objectives of the Environmental Side Agreement.
Although not precisely defined, the Environmental Side Agreement speaks of
achieving "greater compatibility of environmental technical regulations,
standards, and conformity assessment procedures" in a way that provides "for
high levels of environmental protection," "without reducing levels of
environmental protection," from the Parties' existing legal and regulatory
requirements.

Approaching "upward harmonization" of environmental requirements
through formal legal processes such as legislative and regulatory amendments
and enforcement policy changes faces formidable obstacles. The problem lies
not so much in achieving "upward harmonization" of substantive environmental
standards such as specific emission and effluent limits. Mexico, after all, has
already adopted substantive environmental standards very similar to those in
Canada and the United States in key areas. The barriers will be found instead in
the underlying policy, regulatory, and enforcement mechanisms in the different
countries' legal systems. Access to environmental information, practical ability
to bring citizen enforcement suits, administrative review, and due process
procedures are substantially different among the NAFTA Parties. Social and
economic factors such as different values placed on environmental quality in
different parts of the NAFTA market will strain regulatory harmonization.
Moreover, the sheer volume and enormous complexity of the U.S.
environmental regulatory apparatus at the local, state, and federal levels poses
an almost impenetrable barrier to technical harmonization with regulatory
systems in Canada and Mexico. Finally, a common political and legal
institutional framework comparable to the European Union's is lacking in the
NAFTA market. In sum, while opportunities for "upward harmonization" of the
NAFTA Parties' environmental requirements exist in selected areas -and
should be vigorously pursued-it is unrealistic to expect substantial success at
the technical legal level in the short term.

By contrast, "upward harmonization" of industry's environmental
performance is more realistically attainable by taking a different tack-
promoting common environmental management systems and other
environmental standards geared to competition and market forces. NAFTA
supports this approach by requiring each Party to use international standards as
a basis for its "standards-related measures" (including environmental, health,
and safety technical regulations) unless the international standard would be an
"ineffective or inappropriate means to fulfill its legitimate objectives."
Moreover, NAFTA specifically provides that when a Party's "standards-related
measure" is based on an international standard, it is presumed to meet the
"legitimate objective" test and otherwise not constitute an "unnecessary
obstacle" in violation of the treaty. Thus, there is the potential for Canada,
Mexico, and the United States to adopt the ISO 14001 EMS as a NAFTA
environmental management standard and promote its use toward "upward
harmonization" through a gradual but continual improvement of industry
environmental performance in the NAFTA region.

IV. CONCLUSION

Credible "command-and-control" environmental regulations and
enforcement processes are essential components in improving industry's
environmental performance in the NAFTA region by keeping pressure on
industry managers to avoid the business delays, costs, and potential civil and
criminal sanctions from violations. But an environmental improvement strategy
based primarily on environmental regulations and enforcement has serious
limitations, especially for Mexico. In the United States, despite impressive
accomplishments, the "command-and-control" approach to environmental
improvement has evolved into an unwieldy, highly complex, unnecessarily
costly system rapidly approaching useful limits. It is not a good model for
Mexico. Reliance on legal processes in the NAFTA, the Environmental Side
Agreement, and other international legal regimes to force industrial
environmental improvements, also have very doubtful promise unless they are
carefully used to promote cooperative government-sponsored programs. The
environmental spotlight on Mexico raised by the NAFTA negotiations and
aftermath, the introduction of the ISO's environmental management standard,
and the new climate in Mexico favoring "eco-efficiency" and other market-based
incentives for environmental improvement and productivity, now make possible
significant improvements in Mexican industry's environmental performance.
This is true as well for the scores of thousands of small and medium industrial
enterprises in Canada and the United States which currently have less-than-
satisfactory environmental performance. By making business success more
dependent on environmental performance, the voluntary ISO 14001 EMS offers
greater promise of environmental performance improvements than a strategy
relying on regulatory and enforcement legal processes.

* C. Foster Knight of Knight & Associates, Winchester, Massachusetts, is an
environmental attorney and environmental management consultant. His practice includes
advising clients in Europe, Mexico, and the United States on implementation of the ISO
14001 environmental management system standard.

End Notes

. North American Free Trade Agreement, Dec. 17, 1992, Can.-Mex.-U.S., 32 I.L.M.
289, 605 (1993) [hereinafter NAFTA].
. CEEM Information Services, ISO 14001 Environmental Management Systems-
Specifications with Guidance For Use, International Environmental Systems Update,
Special Bulletin-TC 207 Meeting-Oslo, Norway, July 1995, at SB-24 [hereinafter ISO
14001 EMS].
. North American Agreement on Environmental Cooperation, Sept. 14, 1993, Can,-
Mex.-U.S., 32 I.L.M. 1482 (1993) [hereinafter Environmental Side Agreement].
. See, e.g., NAFTA, supra note 1, arts. 905, 911.2 (providing for using international
standards, including the ISO voluntary standards, as a basis for their "standards related
measures" and in technical cooperation); Environmental Side Agreement, supra note 3,
arts. 2.1(f), 5.1(c)-(f).
. John J. Kim & James P. Cargas, The Environmental Side Agreement to the North
American Free Trade Agreement: Background and Analysis, 23 Envtl. L. Rep. 10720,
10722 (Dec. 1993).
. Id. at 10725 (referencing President Clinton's speech on NAFTA at North Carolina
State University, Oct. 9, 1992).
. Jared Blumenfeld, 1994: The Year That Regional Environmental Enforcement
Gets Tough? An Analysis of NAFTA Environmental Side Agreement and Maastricht
Treaty, 16 Int'l Envtl. Rep. (BNA) 959 (Dec. 15, 1993).
. See, e.g., Julia Carábias Lillo, head of the Secretariat for Environment, Natural
Resources and Fisheries, statement at press conference in Mexico City (Feb. 15, 1995)
(announcing the new Secretariat's 10 priorities). See also Government, Industry Sign
Environment and Competitiveness Agreement, Environment Watch: Latin America, vol.
5, at 3 (Aug. 1995) (reporting on the Agreement for Cooperation on Environmental
Protection and Industrial Competitiveness, signed by President Zedillo in July 1995,
establishing a national policy framework for promoting environmental self-regulation and
other initiatives gearing environmental performance to competitive forces); 18 Int'l
Envtl. Rep. (BNA) 677 (Sept. 6, 1995).
. Environmental Management Standards Policy Committee, Specification for
Environmental Management Systems, British Standard 7750 (1994).
. Council Regulation No. 93 of Allowing Voluntary Participation by Companies in
the Industrial Sector in a Community Eco-Management and Audit Scheme, 1993 O.J. (L
168/1).
. Principally the member companies of the Business Council for Sustainable
Development (BCSD). See Stephen Schmidheiny, Changing Course: A Global Business
Perspective on Development and the Environment, Declaration of Business Council for
Sustainable Development, xi-xvii (1992).
. CEEM Information Services, 'We Have A Dis' EMS, Auditing Delegates Declare
Victory: Sector Specific Spec Withdrawn, International Environmental Systems Update,
Special Bulletin-TC 207 Meeting-Oslo, Norway, July 1995, at SB-1-2 (with Voting
Summary of Delegates, at SB-22).
. ISO 14001 EMS, supra note 2, § 4.1(b), (c), (d).
. Id. § 4.2.1, 4.2.2.
. Id. § 4.2.3.
. Id. § 4.3.1.
. Id. § 4.3.2.
. Id. § 4.3.3.
. Id. § 4.3.6.
. Id. § 4.3.6(c).
. Id. § 4.4.1.
. Id. § 4.4.2.
. Id. § 4.5.
. Motivated by competitiveness concerns, some large Mexican exporting
companies such as Vitro, Grupo IRSA, and CEMEX (as well as Mexican subsidiaries of
multinationals such as AT&T, Ciba Geigy, and Sanyo) are considering preparations for
ISO 14001 certification in 1996. Interview with Leonardo Cárdenas, Mexico's
representative to the ISO 14000, July 1995 plenary session in Oslo, Norway (Sept. 29,
1995) (on file with author).
. To harmonize differing product-related and technical requirements within the 15
member countries, the European Union's Commission has increasingly relied on
standards bodies (especially the Comité Européen de Normalisation or CEN) to adopt
"voluntary" harmonized technical and other standards, compliance with which is
"presumed" to be compliance with the "essential requirements" of European Union
Directives and Regulations. See Turner T. Smith, Understanding European
Environmental Regulation 27 (1993).
. In May, 1992, President Salinas reorganized Mexico's environmental agency,
then part of the Secretariat for Urban Development and Ecology (Spanish acronym
SEDUE) and created two new environmental agencies, the National Ecology Institute
(Spanish acronym INE), responsible for environmental studies and environmental
regulatory standards and the office of the Attorney General for Environmental Protection
(Spanish acronym PROFEPA), responsible for enforcement. Both environmental
agencies were placed in the Secretariat for Social Development (Spanish acronym
SEDESOL). In December 1994, President Zedillo established a new cabinet-level
Secretariat for the Environment, Natural Resources, and Fisheries (Spanish acronym
SMARNAP) combining INE, PROFEPA, the National Water Commission and the
Fisheries Bureau. Decreto que reforma disposiciónes de la Ley Orgánica de la
Administración Pública Federal, 495 D.O. 2, Dec. 28, 1994.
. Secretaría de Desarrollo Social, Procuraduría Federal de Protección al Ambiente,
Términos de Referencia Para la Realización de Auditorías Ambientales 1 (Dec. 1993)
[hereinafter Términos] (on file with the National Law Center for Inter-American Free
Trade, Tucson, Arizona).
. Id.
. Id. § 2.3.8.
. Id. § 4.
. If a "serious" specific violation of an environmental, health, or safety regulation
is identified during the audit, it is brought to the attention of the audit supervisor
selected by the Environmental Attorney General. At that point, the Attorney General has
discretion to bring a formal enforcement proceeding (procedimiento administrativo de la
verificación) against the company for the specific "serious" regulatory violation. Any
non-serious regulatory violations noted continue to be protected by the "safe harbor" of
the environmental audit contract. Interview with Biol. Patricia Celis Salgado, Delegate
of the Environmental Attorney General to the State of Sonora, in Hermosillo, Sonora
(June 10, 1995) (on file with author).
. Id.
. From the Fall of 1992 through August 1995, 603 facilities operated by 31
different Mexican parastatal enterprises have participated in the voluntary environmental
audit program. PROFEPA, La Auditoría Ambiental y Las Políticas de Cumplimiento
Voluntario en Norteamérica, paper presented at the U.S. EPA-PROFEPA Seminar on
Environmental Enforcement, Ciudad Juarez, Chih., Mexico, Sept. 7-8, 1995 [hereinafter
PROFEPA]. Of these, 325 audits have been completed, 133 are in process, and 145 are
in the planning stage. Id.
. Id. Industrial facilities operated by Cemex, Peñoles, General Motors, Ford,
Nissan Mexicana, and some private sector manufacturing plants in the textile, food,
chemical, and tannery industries are participating in voluntary, supervised environmental
audits. Id. To promote voluntary environmental audits at maquiladora plants in Mexico,
on May 18, 1995, U.S. EPA Assistant Administrator for Enforcement and Compliance
Assurance, Steven A. Herman, wrote a letter to the CEOs of about 40 U.S. companies
with maquiladora operations in Mexico, bringing to their attention the new Mexican
voluntary environmental audit program and inviting their participation. Letter from
Steven A. Herman, U.S. EPA Assistant Administrator for Enforcement and Compliance
Assurance, to CEOs of U.S. companies with maquiladora operations in Mexico (May 18,
1995) [hereinafter Letter to CEOs] (on file with the National Law Center for Inter-
American Free Trade, Tucson, Arizona).
. Letter to CEOs, supra note 34.
. The vast majority of industrial facilities in Mexico are operated by small and
medium companies that are generally unaware of applicable environmental regulatory
requirements and lack resources for treatment and abatement control equipment
necessary to meet regulatory standards. For example, a recent survey of 116 industrial
and service companies in Mexico conducted by an independent research institute, El
Colegio de Mexico, showed that over 50% of the facilities were unaware of penalties for
hazardous waste violations, gave low priority to environmental problems, and had few
contacts with authorities. About 40% of the surveyed facilities discharged untreated
wastewater. Industrial Service Firms Lack Awareness of Environmental Standards,
Survey Finds, Int'l Envt. Rep. 729 (Sept. 20, 1995).
. Medium-sized industry in Mexico is generally resistant to formal environmental
enforcement proceedings instituted by the Environmental Attorney General. Medium-
sized companies, particularly in the Northern states, tend to react and fight. Cárdenas,
supra note 24.
. Greg M. Block, One Step Away From Environmental Citizen Suits in Mexico, 23
Envtl. L. Rep. 10347 (June 1993).
. Environmental Side Agreement, supra note 3, art. 1(g).
. Id. art. 14.1(a)-(f). Subsection (d), for example, allows the Secretariat to reject
the submission if it finds that it "appears to be aimed at . . . harassing industry." Id. art.
14.1(d).
. Id. art. 14.3 (a). It seems unlikely that the NACEC would question a country's
response indicating that the matter is the subject of a pending judicial or administrative
proceeding, even if it appears to be a subterfuge.
. Final Act Embodying the Results of the Uruguay Round of Multilateral Trade
Negotiations, Apr. 15, 1994, reprinted in H.R. Doc. No. 316, 103d Cong., 2d Sess. 1326
(1994) (establishing the World Trade Organization) and the related Agreement on
Technical Barriers to Trade, Apr. 15, 1994, reprinted in H.R. Doc. No. 316, 103d Cong.,
2d Sess. 1427 (1994).
. NAFTA, supra note 1, art. 904. For example, the California Safe Drinking
Water and Toxic Enforcement Act of 1986 [hereinafter Prop. 65], establishes a hazard
warning label requirement for products containing any chemical substance (even trace
amounts) on a regulatory list of substances deemed by the State of California to be
carcinogenic and/or teratogenic. Cal. Health & Saf. Code § 25249.5 (Deering 1986).
Prop. 65 has forced some companies selling products in California to change their
production processes to eliminate certain substances that were detectable on their
products in order to avoid having to use a negative product label. Id. See also Daniel C.
Esty, Greening the GATT: Trade, Environment and the Future 134 (July 1994). The
distinction between product-related standards and process or production method
standards (PPMs) is hazy and unsettled. It largely turns on the verifiability of the
product characteristic or attribute. See Steve Charnovitz, The Regulation of
Environmental Standards By International Trade Agreements, Int'l Env't Daily (BNA)
(Sept. 15, 1993).
. Earth Island Institute v. Mosbacher, 929 F.2d 1449 (9th Cir. 1991); see also
Robert Housman & Durwood Zaelke, The Collision of the Environment and Trade: The
GATT Tuna/Dolphin Decision, 22 Envtl. L. Rep. 10268 (April 1992).
. Environmental Side Agreement, supra note 3, arts. 3, 10.3(b). See also NAFTA,
supra note 1, arts. 906, 913.
. Environmental Side Agreement, supra note 3, art. 3.
. Id. art. 10.3(b).
. NAFTA, Article 913 establishes a Committee on Standards-Related Measures to
study increasing the compatibility of each country's standards-related measures in a
series of specific areas including packaging and labeling, chemical hazard classification
and communication, good laboratory practices, "criteria for assessment of potential
environmental hazards of goods," and chemical substance testing. NAFTA, supra note 1,
art. 913.
. Id. art. 905.
. Id. art. 905.2.